Intense color meets comfort with Lancôme's L'Absolu Rouge Cream Lipstick for up to 18-hour comfort. WHAT IT IS: This creamy lip product is reformulated to now include 30% nourishing Rose Balm, moisturizing Hyaluronic Acid and a Cold Pressed Oil to create a comfortable, silky lipstick that boasts intense color and up to 18 hours of wear. WHAT IT DOES: This luminous cream lipstick provides all-day comfort and hydration; available in multiple luxurious shades, each lipstick has an ultra-creamy texture that glides over the lips and sets to a smudge-resistant, long-wearing lip color INGREDIENT HIGHLIGHTS: Rose balm; hyaluronic acid; cold pressed oil HOW TO USE: Make sure lips are hydrated prior to lipstick application Apply lipstick in a single stroke using the lipstick bullet For the perfect result, apply lip color to your lips from the center outward If required, blot off any excess